Market Information and Consumer Research Undergraduate Intern
Company Name:
Arca24.com
Salary period: Annual
COMPANY INFORMATION
Altria Group is a FORTUNE 200 company that owns the premier tobacco companies in the United States including Philip Morris USA, U.S. Smokeless Tobacco Company, John Middleton and Nu Mark. The companies' brands include Marlboro, Copenhagen, Skoal, Black & Mild, MarkTen and VERVE. Altria also owns Ste. Michelle Wine Estates, one of the country's top premium wine producers, and Philip Morris Capital Corporation, an investment company. Altria's mission is to own and develop financially disciplined businesses that are leaders in responsibly providing adult tobacco and wine consumers with superior branded products.
Altria Client Services' role is to help Altria Group and its operating companies responsibly meet their business goals by providing the high-quality services they require in a financially disciplined way. We are currently seeking highly qualified undergraduate intern(s) to join our Marketing Research department in Richmond, VA.
JOB DESCRIPTION
Our 10-12 week summer intern program provides students the opportunity to participate in on-the-job training, access to mentors, planned social events, and educational opportunities. Students may be given the opportunity to work on a cross functional project team or on independently assigned projects and are expected to use project management skills to execute multiple project tasks simultaneously. Students will document project work in a formal report and/or presentation to Senior Management at the conclusion of the program.
As a Market Information & Consumer Research undergraduate intern with Altria Client Services, the student will be assigned to a specific area within our Marketing Research department for purposes of learning, assessment and ultimate contribution.
Projects may include:
Designing, executing and interpreting primary and/or secondary consumer research to drive consumer insights; presenting findings to key clients, including Brand Management, Sales and Senior Management. Research may focus on awareness, trial and purchase among adult tobacco consumers, consumer segmentation, or brand equity and marketing program performance.
Analyzing and modeling information to drive marketplace insights and aid decision-making; presenting findings to key clients, including Brand Management, Sales and Senior Management. Research may focus on Product performance (i.e. share, volume and pricing), Wholesale and retail execution, or Product distribution gaps and opportunities.Estimated Salary: $20 to $28 per hour based on qualifications.
Arca24.com
Salary period: Annual
COMPANY INFORMATION
Altria Group is a FORTUNE 200 company that owns the premier tobacco companies in the United States including Philip Morris USA, U.S. Smokeless Tobacco Company, John Middleton and Nu Mark. The companies' brands include Marlboro, Copenhagen, Skoal, Black & Mild, MarkTen and VERVE. Altria also owns Ste. Michelle Wine Estates, one of the country's top premium wine producers, and Philip Morris Capital Corporation, an investment company. Altria's mission is to own and develop financially disciplined businesses that are leaders in responsibly providing adult tobacco and wine consumers with superior branded products.
Altria Client Services' role is to help Altria Group and its operating companies responsibly meet their business goals by providing the high-quality services they require in a financially disciplined way. We are currently seeking highly qualified undergraduate intern(s) to join our Marketing Research department in Richmond, VA.
JOB DESCRIPTION
Our 10-12 week summer intern program provides students the opportunity to participate in on-the-job training, access to mentors, planned social events, and educational opportunities. Students may be given the opportunity to work on a cross functional project team or on independently assigned projects and are expected to use project management skills to execute multiple project tasks simultaneously. Students will document project work in a formal report and/or presentation to Senior Management at the conclusion of the program.
As a Market Information & Consumer Research undergraduate intern with Altria Client Services, the student will be assigned to a specific area within our Marketing Research department for purposes of learning, assessment and ultimate contribution.
Projects may include:
Designing, executing and interpreting primary and/or secondary consumer research to drive consumer insights; presenting findings to key clients, including Brand Management, Sales and Senior Management. Research may focus on awareness, trial and purchase among adult tobacco consumers, consumer segmentation, or brand equity and marketing program performance.
Analyzing and modeling information to drive marketplace insights and aid decision-making; presenting findings to key clients, including Brand Management, Sales and Senior Management. Research may focus on Product performance (i.e. share, volume and pricing), Wholesale and retail execution, or Product distribution gaps and opportunities.Estimated Salary: $20 to $28 per hour based on qualifications.
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